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Home > About BNE > What We Do > Branding Kit


Launched by Buffalo Niagara Enterprise, the "Where Life Works" brand has gained a strong and growing foothold in the Buffalo Niagara community, appearing in local ads, company websites, TV commercials and many other places. Buffalo Niagara is a unique area that offers not only a strategic location, but an unsurpassed quality of life. Our eight county region boasts an unparelled balance that exemplifies our new brand "Buffalo Niagara :: Where Life Works."


BNE BRANDING STANDARDS GUIDE (PDF format)

BNE BRANDING KIT (10 Mb Zip file for PC users)

BNE BRANDING KIT (12.3 Mb Sit file for Mac users)


Be a Brand Ambassador!

To succeed, our efforts must go beyond BNE's marketing and communications efforts.  Our business growth, accessibility and quality of life must be reinforced with every impression and interaction we make as Buffalo NIagara residents.  Please use the brand as you promote the region.  Put the logo on your Web site, use it in your advertisements, or simply tell folks that you come into contact with how your life works in Buffalo Niagara.

BNE's marketing department is happy to assist you in becoming a brand ambassador.  Please contact Jennifer Kavanaugh at 716-842-1357, ext. 450 or jkavanaugh@buffaloniagara.org to arrange an individual meeting to discuss incorporating the branding into your campaigns.